by Sarah MacNaughton | Jul 20, 2018 | Franchising
Once you begin expanding your business by using investors you must be careful that you’re not crossing the border into franchise territory. The definition of a franchise is an authorization by a company to a third party enabling them to carry out specified...
by Lisa Batcheller | Jul 18, 2018 | Franchise Consultant, Franchising
Franchise consultants help expand and promote the success of your business. This means that a consultant’s role takes a number of forms depending on the state of the business. In general, a franchise consultant aids in the development and growth of a franchise system...
by Lisa Batcheller | Oct 16, 2017 | Franchising
Since its inception, you have been involved in the day-to-day management and marketing of your business. It’s your baby and we understand. Building a franchise system is no walk in the park. There are many hours involved meeting with your franchise consultant,...
by Lisa Batcheller | Apr 20, 2017 | Franchising
The most important aspect of growing your business nationwide is trademarking your name. If you are currently operating a successful brand locally as opposed to nationally, other businesses may be able to establish themselves in a different area of the country using...
by Lisa Batcheller | Apr 13, 2017 | Franchising, Managing Franchisees
You may have intentionally created the culture of your brand or it may have evolved as you progressed. Whatever the case, the culture of your brand needs to be solidified. What are your values? What do you stand for? What do you stand against? What is the...